Increasing use of Chatbots in travel industry

 The travel industry is reviving itself constantly. Whether it be adapting itself to the changing environment of travel or incorporating elements of AI to ensure customer satisfaction, the industry is keeping up with the times. Online travel agents, online flight bookings, web check-ins, etc. are evidence of that. 


Research conducted by Expedia shows that people visit 38 websites on an average while planning their getaways.

AI is revolutionizing the travel industry exponentially over the last decade. The digital revolution has substantially disrupted the travel industry to cater to the needs and demands of the new-age digitally adept traveler, travel companies continue to seek new ways to improve customer journeys and make travel more convenient.

Conversational AI has transformed, the way people now plan their trips. Those days are gone when people used to visit the local travel agents to book a flight or a hotel. Travel companies that understand the value of digitizing their business have started reconstructing the travel experience digitally to attract more travelers and hold on to their clients.

‘Chatbot’ has become a buzzword across many industries, and the travel industry is no exception.


Are Chatbots revolutionizing the travel industry?

Chatbots extend a user-friendly, consistent, and intuitive solution to the nuisance of tedious planning and complicated booking process. Chatbot’s ability to work 24*7 vigorously makes it ideal for the customer care department. Chatbots are active 24*7 on your website or application, thus the leads landing on your website at any hour of the day are able to get their queries answered.

With chatbots, travelers can also approach your brand to seek recommendations and book flights and hotels via different channels like Facebook, Skype, Slack, Twitter, etc.

Chatbots serve to enhance customer experience, boosting their engagement with your brand. They are much more efficient than human staff when it comes to dealing with routine inquiries. They are a rich and constantly replenishing source of consumer data. And they are a very attractive prospect indeed from a cost-saving and revenue-generation perspective.

Ways Chatbots are transforming the travel industry :


Saves Time and Effort

The majority of queries that travel agencies or airline/hotel staff need to handle are routine queries and FAQs. Having human customer-care representatives repeatedly respond to such queries is highly inefficient. Chatbots can easily resolve these routine queries. This further boosts their productivity and efficiency.


Customer Engagement & Personalization

Travel chatbots are on-call 24×7, 365 days a year, to resolve simple customer queries. This constant availability enhances the customer experience in any industry. But it is particularly useful in the travel industry, where customers need their problems to be resolved immediately, even as they travel across time-zones. The interactivity and feeling of flexibility this offers a customer is sure to boost engagement

A Treasure Trove of Data

From a business point-of-view, chatbots for travel and tourism are a rich source of data on their consumers – offering insight into their purchase history, experience, positive and negative feedback, etc. AI-driven analytics allows for continuous market research.


Leads to Financial Growth


Looking at a business development perspective, it makes sense for companies to invest in conversational AI solutions as most of their consumers embrace chatbot. A well-designed chatbot for travel business can take a consumer from awareness to conversion in a matter of minutes! That certainly gives a strong impetus to revenue generation.


Travel chatbots lay out enormous potential for travel and tourism, as one of the most dynamic customer-facing global industries.

The pace of technological change and an increasingly tech-savvy and demanding consumer are providing travel and tourism operators a run for their money. More than ever, airlines, rail operators, hotel chains, tour operators, and others in the industry can have a huge dominance over the entire conversational experience and innovate in new ways to modify how they engage with their customers and keep them coming back.

Explore Kapturechat to unveil the experience of Chatbots transforming your travel business.

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